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North American
Banking Co

Brand and responsive re-design for a Minneapolis based banking company

When I was approached by an former co-worker to help out a local bank I was more than excited. They were looking for an updated look and feel with a mobile component to their current feature set. Once again getting knee deep in the discovery process brought out some large gaps in their branding strategies.

We spent some time going through the site and reworking the content strategy which needed a bit of a facelift. The main task was making sure that the content being accessed the most was brought to the front of the site and that users were able to easily log-in to their accounts.

Services Provided

# of hours spent Designing the site

40

We only went through the desktop and mobile sites with the front end team filling in for tablet when needed.

total # of pages designed for the site

13

I created a couple more pages for mobile than for the desktop.

# of banks in the local area

4

They are a local bank but are quickly expanding.

North American Banking Old Website

The current NABCo website needed a bit of a facelift and some re-organization to ensure all the important parts were where they needed to be. Also, we had to find some way to reduce the amount of space the logo was using.

Brand Colors

Brand Colors

Typography

Iconography

Photography Style

Profile Highlights

Desktop Pages

Mobile Pages

Need more magic?

I keep myself pretty active over social media so follow me on any one of these platforms. I’d be happy to keep in touch and even respond, rebound, retweet, reblog, or reply to questions.


If you'd like to partner on an upcoming project feel free to Contact me and we can talk about the project.